Co-Founder of Collectibly. Geek on fire. Lessons I learn on the startup journey goes here. Follow me @zackyap
When pitching without a prototype or traction, make sure that the problem and solution you describe resonates with the audience. They have to be able to relate to it.
In other words… Make whoever you pitch feel the PAIN! Half the battle is won if you can rub salt into the wound and see discomfort on their face.
If you don’t see them wince, rewrite your pitch until they do!
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